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Phillip Kotler

By 2014-09-03Quotes

Marketing is the art of creating genuine customer value. It is the art of helping your customer become better off. The marketer’s watchwords are quality, service, and value.

Phillip Kotler

Marketing is the art of creating genuine customer value. It is the art of helping your customer become better off. The marketer’s watchwords are quality, service, and value.

Jeff Lukes